App Builder changed Plantasjen's delivery model

When Plantasjen set out to transform its logistics setup, complexity was part of the deal. 

plantasjen

Plantasjen is a leading retailer of plants and accessories in the Nordics. They have close to 100 stores across Norway and Sweden, and over 1,500 employees.

sortiment22

"It’s not just a tool. It’s a new way of working"

 

CIO, Olav Fyldeng on how Vince AI App Builder changed Plantasjen’s delivery model

When Plantasjen set out to transform its logistics setup, complexity was part of the deal.  The project involved an expanding scope, multiple external partners, tight timelines, and high operational dependency.

 But for CIO Olav Fyldeng, the challenge wasn’t just about rolling out new applications but changing how solutions are built and who controls that process. 

Vince AI App Builder didn’t just speed things up. It changed how IT and the business work together, making ideas move faster from need to implementation.

Image (16)

Increasing delivery capacity. Not cutting scope.

In the logistics outsourcing project, Plantasjen kept responsibility for delivering the IT solutions internally while coordinating more than 5 external parties.

“In a setup like this,” Fyldeng explains, “delivery speed and adaptability are not optional. They determine whether you succeed.”

Using Vince AI App Builder, the team achieved the following:

  • 60% backlog reduction, without reducing scope
  • Faster implementation across multi-tenant environments
  • Parallel delivery across WMS and ERP extensions
  • Major logistics changes at Plantasjen, where a three-person team built the technical solution

The reduction in backlog wasn’t due to lower ambition. “It wasn’t about cutting scope,” Fyldeng emphasizes. “It was about increasing delivery capacity.”

That mattered, because while the scope grew, the team did not. 

vitaly-gariev-p4w1Novu1PY-unsplash

From Add-on to Ownership

Two initiatives illustrate the shift clearly: a new AI-built supplier portal and advanced cross-docking capabilities on top of WMS. The supplier portal replaced a third-party bolt-on solution that limited flexibility and prioritization. Roadmaps were external, changes were negotiated, and progress was slow. 

That dynamic is now gone.

The new portal includes:

  • Unified login for suppliers
  • Contract overviews
  • Order visibility
  • Order and order-line confirmation (including orders too small for EDI)
  • Transparency into EDI traffic

But the real change isn’t the feature set.

“We now own the code. We have direct access to App Builder. That means we can adjust, improve, and expand the solution ourselves in days, not months.”

The team now builds directly instead of submitting change requests. 

Future extensions, such as master data integrations and forecasting functionality, are no longer dependent on external vendor capacity.

Image (16)

Cross-Docking: Control and Speed

The same model applies to Plantasjen’s cross-docking and warehouse applications.

Built on top of WMS, the solution supports:

  • Receiving purchase orders
  • Managing deliveries
  • Booking and editing transportation
  • Full overview of active transportation

Administrative efficiency is part of the story. But for Fyldeng, operational control is the real gain.

The applications provide tighter oversight of the flow of goods and more accurate delivery schedules to stores, improving both visibility and execution.

And changes can be made when needed, not when a vendor has time.

When Scope Creep Isn’t a Problem

In most transformation programs, expanding scope is a warning sign.

At Plantasjen, it became a strength.

“We increased scope,” says Fyldeng. “We built better solutions. But we did not increase the cost of delivery.”

Because the team owns the code and has direct access to App Builder, adjustments are part of the workflow and not lengthy negotiations or expensive change requests.

Evolving requirements are absorbed, not resisted.

 

Beyond Cost Savings

Replacing the previous third-party solution generated cost efficiencies. But for Fyldeng, that’s not the core story.

“This is not about building isolated business cases for individual apps,” he explains. “It’s another way of working entirely.”

Moving away from vendor-dependent bolt-ons toward internally controlled, AI-accelerated development changes governance and long-term flexibility.

The organization no longer negotiates for change capacity.

It owns it.

A Different Operating Model

What Vince AI App Builder ultimately enabled at Plantasjen is a different operating model:

  • Faster build and release cycles
  • Lower friction when requirements change
  • Internal code ownership
  • Reduced vendor dependency
  • Greater parallel delivery capacity
  • Closer alignment between IT and business

“It’s not just a tool,” Fyldeng concludes. “It’s a new way of working.”

In a logistics transformation of this scale, that shift is defining

– We have close to 100 stores in Norway and Sweden, and you'd be surprised how many IT systems we juggle to keep a garden retail operation running. 

– M3, warehouse systems, point of sale, inventory management, they all need to talk. When they don’t, there’s waiting, frustrated employees and annoyed customers. Not good.

The quotes come from Aleksander Solberg, product owner in finance at Plantasjen Norway. His job is to make sure all of these systems work for the people using them.

 

Start automating manual work today

We optimize your entire supply chain with expert consultants and our own integration platform.